Before anything gets designed, I need to understand your business, your users, and what "working" actually looks like for you. No pitch deck, just the right questions — and I'll listen more than I talk.

This is where the UX training actually shows up: mapping out how people will move through the site before a single pixel is styled — sitemap, page priorities, and the platform that genuinely fits your budget and goals.

Design and build happen in the open — you'll see working pages early, not a single reveal at the end. Every decision gets explained in plain language, and nothing ships until we've checked it actually works on a phone in someone's hand.